Your Travel Website Competition–What Keywords are They Using?
The next few articles will center on refining the keywords for your travel company, discovering what your tourism competition is doing and looking for missed keywords and key phrases. Before we jump on board with all that, its time to look at how you will actually use your keywords to help your search engine rankings [...]
Don’t Misrepresent your Travel Website with Bad Keywords
If your tourism business is local bus coach tours, don’t use “limo” as a keyword. (unless, of course, you have a limo) If you offer horse drawn carriage tours, don’t use “pony rides” as a key phrase. (unless, of course, you have ponies) If your B&B is 1.5 hours driving time south of Denver, don’t [...]
Get Local with your Travel Keywords and Key Phrases
I once had a client that owned and operated a small independent hotel in a rather small town. He insisted he should be ranking #1 for the word “hotel” everywhere in the world. For those of you that don’t see the humour in that, this post is for you. Let’s for a second imagine that [...]
Your Travel Keyword Phrases
So…..after spending the weekend reviewing great words the Search Engines will use to find your travel company, you have a list of words. These are called keywords…..and to be honest….keywords are not really what you are looking for. You are looking for keyword phrases. Travel Keyword Phrases are groups of words (2 – 6 [...]
Keywords – What are They and Why are they are so Important?
What Are Keywords? Keywords and phrases are the words a potential client will enter into a search engine to find your website. Your homework was to think of some keywords someone might use to find your website. You should at least have a small starting list right now. If not, use this list as [...]
More Travel SEO Tips »